Six Pillars of Excellence

    What we practice.

    Six principles that govern every consultation, every plan, and every treatment at 23MD.

    As featured in

    Featured In
    Tatler
    GQ Middle East
    Vogue Arabia
    The Times
    Daily Mail
    Financial Times
    Harper's Bazaar
    Khaleej Times
    Emirates Woman
    Tatler
    GQ Middle East
    Vogue Arabia
    The Times
    Daily Mail
    Financial Times
    Harper's Bazaar
    Khaleej Times
    Emirates Woman
    Medicine, First
    01

    Medicine, First

    Evidence | Doctor-Led | Rigour

    The foundation of every decision is clinical, not commercial. Treatments are selected for evidence and outcome, not trend or margin. We are doctors first, aestheticians second.

    • Every consultation is led by a doctor, not by a sales process
    • No treatment enters our menu without an established evidence base
    • Every patient receives a documented clinical rationale for any treatment recommended
    The Whole Body, Treated As One
    02

    The Whole Body, Treated As One

    Integrated | Continuous | Unified

    Aesthetic, hormonal, metabolic, and regenerative care are one continuous picture. We do not treat areas. We do not treat symptoms. We treat the patient.

    • Every patient is reviewed jointly across aesthetic and longevity perspectives
    • Treatment plans are written collaboratively across practitioners, not in parallel
    • Diagnostic work — bloods, hormones, imaging — informs aesthetic decisions, not just longevity ones
    Hormones as Foundation
    03

    Hormones as Foundation

    Physiology | Inside-Out | Function

    How you look is downstream of how you function. Skin quality, energy, sleep, mood, recovery, and the visible signs of ageing are all shaped by what's happening inside the body.

    • Hormonal and metabolic review is offered to every patient, including those presenting for purely aesthetic concerns
    • Aesthetic treatment plans note hormonal and metabolic context where relevant
    • Patients are educated on the inside-out relationship between physiology and visible ageing

    "Show me your hormones and I will tell you your symptoms."

    Dr. Martin Galy, Founder
    Natural Aesthetics
    04

    Natural Aesthetics

    Natural | Invisible | Art

    The natural face and body are the canvas. Treatments refine, restore, and protect — they do not replace, overcorrect, or transform.

    • Treatment plans are designed to be invisible — the patient looks like themselves, refined
    • We consult on what not to do as readily as what to do
    • We refuse trend-led aesthetics and overcorrected outcomes

    "Enhance, never erase. Work with the body's natural canvas."

    Dr. Suha Kersh, Founder
    Regeneration Over Replacement
    05

    Regeneration Over Replacement

    Repair | Support | Cellular

    Where the body can be rebuilt, we rebuild it. Where it can be supported to repair itself, we support it. Replacement is the last resort, not the first.

    • Every treatment plan considers the body's own repair capacity before adding, replacing, or correcting
    • Regenerative therapies — polynucleotides, exosomes, energy-based devices, cellular protocols — are first-line where appropriate
    • We educate patients on the difference between regenerative and replacement approaches
    Measured in Decades
    06

    Measured in Decades

    Continuity | Trust | Time

    We do not sell appointments. We build relationships that last across years and stages of life — with continuous follow-up, written records, and treatment plans designed to compound rather than chase.

    • Every patient receives a written summary of every consultation within 24 hours
    • Treatment plans are reviewed at minimum annually, regardless of treatment frequency
    • Patient records are continuous — every doctor in the practice has full visibility across all prior interactions

    Begin with a doctor-led consultation.

    Every 23MD patient starts with The Foundation Reset — bloods, 4D facial assessment, 360 Longevity consultation, and a written treatment plan within 24 hours.

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    Testimonials

    What our patients say

    Dr Suha Kersh at 23MD, the only person to trust with filler — she's queen of natural.

    Polly Vernon

    The Sunday Times, April 2026

    Felt like myself again within four months, which I really didn't think would ever be possible again. Dr Galy is the first doctor who actually listened and built a proper plan around me.

    Charlotte H., London

    Dr Galy — BHRT, London

    Dr Kersh doesn't overdo it. I just look less tired — and weirdly, more like myself. Tried clinics everywhere from New York to Geneva, and this is the only place I go now.

    Lina A., Dubai

    Dr Kersh — Anti-Wrinkle, Dubai

    Friends keep asking what I've been doing and none of them have guessed. Dr Kersh is an artist — she has a real eye and does just enough, not a millimetre more.

    Eleanor M., London

    Dr Kersh — Filler, London

    Same team, same standard of pure excellence in both cities. My records, doctors and protocol follow me everywhere — honestly the easiest part of splitting time between London and Dubai.

    Alessandro V., London & Dubai

    Dubai & London

    Under-eyes are a complete game changer. Dr Kersh also told me what I didn't need, which I really appreciated — rare in this industry.

    Isabella F.

    Polynucleotides — Dr Kersh